Digital Healthcare Strategist

Government Employees Health Association (GEHA) is a nonprofit member association providing medical and dental benefits to over two million federal employees, retirees, military personnel, and their families.

We celebrate diversity and strive to create an inclusive work environment for all employees.

The mission of GEHA is to empower federal workers to be healthy and well by offering one of the largest medical and dental benefit provider networks available to federal employees in the United States.

The ideal candidate will manage tactical go-to-market planning and execution for one or more of GEHA's medical and/or dental product lines. The successful candidate will be an expert marketer and operational lead with strong consumer insight intuition and multi-channel campaign management experience.
? Manage the operational execution of cross-functional project teams through the annual planning cycle and Open Season.
? Develop and execute tactical plans across all communication channels.
? Collaborate closely with internal stakeholders, including Product, Data and Analytics, Sales, and other functions.
? Lead cross-functional teams in creating and executing multi-channel marketing and growth engagement plans across various channels and mediums.

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